What is a concept poster?

It is the ideal format to develop the various facets of a new idea. It is a truly valuable visual tool to promote your concept. Use it to impress your audience, whether they are your team members or potential investors, for example.

The poster is created by the project team. The aim is to make your project attractive and to hold your audience’s attention long enough to convince them of its relevance by highlighting its benefits, but also by showing that you have thought about potential weaknesses.

This template can also become an efficient dashboard to follow up your project’s development. Regularly adjust certain aspects of your idea as they develop overtime so that the poster is kept up to date.

Why do you need a concept poster for your project?

In a nutshell: to promote it! When you start on a new project or develop an idea, there comes the pivotal moment of its presentation. You have to find the right words to convince others that it is relevant and useful. To support your presentation and make it more convincing, an effective visual aid is a definite plus to illustrate your ideas, structure the presentation and make it clearer for the audience.

Any pitch worth its salt should be as brief and comprehensive as possible, presenting all the key points clearly and concisely to help your audience understand what the project is about. If your presentation is a success, your audience will easily be able to visualize and embrace your concept, giving you valuable support for its future development.

Any truly successful and efficient project pitch requires careful preparation, and the concept poster can help you do this!

Best practices for your concept poster

To start creating your poster using Klaxoon's collaboration platform, get the project team together on the template's Board and fill in the various fields as your idea evolves.

Start by drafting your idea in sentences, showing how it works, why it is interesting and what makes it unique. The aim is to promote your idea, so the people you talk to need to see that you are motivated by the project. Name your concept and develop a catchy slogan, then go through all the parts of the poster, not forgetting to draw up a timetable for the next steps of the project.

As it is a poster, try to illustrate your concept as much as possible by including images, videos or sketches in the final layout. It is important not to overload the poster, on the contrary, keep it concise and focus on the visual aspect, which is more powerful in promoting an idea.

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Klaxoon helps you create your concept poster

With Board, customize your poster to bring it in line with your concept and your aspirations, using colors for example.

All the project members with access to the Board can add to it at any time, allowing them to easily work in an asynchronous way, thus moving forward more efficiently as a team.

Using Board, boost your presentations both on site and remotely by making them increasingly visual and engage your audience. Post a Question at any time and collect feedback on your project in a few clicks, because any constructive comments are always good to have!