Contextual inquiry: gather rich information with the direct observation method
Investigate on the ground to efficiently collect useful information for your inquiries, and ask relevant questions to users.
With the Affinity Clustering free template, create ideas, group them by affinity and generate new concepts. Find new ideas as a team.Send ideas, group them by affinity or resemblance and generate naturally new ones. A simple and original way to go further as a team.
As a team, generate as many ideas as you can, then start gathering them by affinity and resemblance cluster. The team's several key points will start appearing progressively. A simple and efficient matrix to have on hand to brainstorm online.