already a member? log in

The Ansoff matrix
define the most appropriate growth strategy

With the Ansoff Matrix Template, look into four different strategic options to choose the most relevant one.

  • level
  • in person
  • remote

Try this template with your team for free.

A simple matrix to find the right growth strategy

The Ansoff matrix was created in 1957 by Igor Ansoff as a decision making tool to determine the best growth strategy for a business.
With the Ansoff matrix Template, explore as a team four strategic options: market penetration, market development, product development and diversification. Exchange, debate together and then make your decision thanks to Question. A true collaborative strategic analysis tool!

Find all the templates inspired by our users